To celebrate Bulla’s 10th anniversary at PARKnSHOP, we created in-store mega displays and a 10-second anniversary game across five stores. The campaign was amplified through KOL yogurt recipes, Hongkong Post Circular Service, and IG collaborations like Small Role. Alongside the activations, we highlighted Bulla’s brand promise — made fresh in Australia, rich and creamy with a smooth texture — reinforcing both quality and heritage while driving shopper engagement.

CommAds Marketing partnered with Ovaltine Hong Kong to launch a full branding and product campaign. From media seeding and influencer and media partnerships to social media and YouTube advertising, we created an integrated strategy that boosted brand recognition, drove trial of the new “Oval-White” product, and reinforced Ovaltine’s image as a versatile, customer-centric brand.